Digital Marketing Specialist | Social Media Strategist | Content Creator
Passionate about arts, culture, and live event marketing, I specialize in digital strategy, social media engagement, and content creation that drives audience growth and ticket sales. With a background in multi-channel marketing, paid advertising, and campaign analytics, I craft compelling narratives that connect brands with their communities.
💡 Expertise:
✔ Social Media & Digital Campaigns (Paid & Organic)
✔ Email Marketing & Audience Engagement
✔ Website Optimization & Content Strategy
✔ Video Editing, Motion Graphics & Branding
✔ Data-Driven Insights & Performance Analytics
Currently, I lead digital marketing initiatives that enhance brand awareness, drive conversions, and create impactful audience experiences. Excited about the intersection of storytelling and digital innovation, I thrive in creative, collaborative environments that bring cultural and artistic projects to life.
📩 Let’s connect and collaborate!
Passionate about arts, culture, and live event marketing, I specialize in digital strategy, social media engagement, and content creation that drives audience growth and ticket sales. With a background in multi-channel marketing, paid advertising, and campaign analytics, I craft compelling narratives that connect brands with their communities.
💡 Expertise:
✔ Social Media & Digital Campaigns (Paid & Organic)
✔ Email Marketing & Audience Engagement
✔ Website Optimization & Content Strategy
✔ Video Editing, Motion Graphics & Branding
✔ Data-Driven Insights & Performance Analytics
Currently, I lead digital marketing initiatives that enhance brand awareness, drive conversions, and create impactful audience experiences. Excited about the intersection of storytelling and digital innovation, I thrive in creative, collaborative environments that bring cultural and artistic projects to life.
📩 Let’s connect and collaborate!
RESUME
KEY SKILLS
Proficient in Adobe Creative Suite
Strong social media skills across all platforms
Exceptional creative and artistic abilities.
Excellent photo and video production skills
Website content, design, and updates
Experience in creating corporate styles and branding
Strong social media skills across all platforms
Exceptional creative and artistic abilities.
Excellent photo and video production skills
Website content, design, and updates
Experience in creating corporate styles and branding
EDUCATION
Marketing Management, Fanshawe College, Postgraduate Certificate, London, On, September 2023 - April 2024
Graphic Design, Fanshawe College, Advanced College Diploma
London, On, September 2020 - August 2023
Animation Arts, College of Theatre Arts and Animation, College Diploma
Moscow, Russia September 1997- July 1999
Graphic Design, Fanshawe College, Advanced College Diploma
London, On, September 2020 - August 2023
Animation Arts, College of Theatre Arts and Animation, College Diploma
Moscow, Russia September 1997- July 1999
EXPERIENCE
Manager of Digital Media and Branding, Lac-Mac, London, Ontario | September 2024 - Present
Planned and executed digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
Developed targeted strategies to align marketing efforts with business objectives.
Managed content creation, including social media calendars and visual design through graphic design, photography, and videography.
Analyzed campaign performance, adjusted strategies, and optimized paid advertising using SEO tools.
Enhanced user experience by defining website and mobile app functionalities.
Monitored digital marketing trends to adapt strategies accordingly.
Planned and executed digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
Developed targeted strategies to align marketing efforts with business objectives.
Managed content creation, including social media calendars and visual design through graphic design, photography, and videography.
Analyzed campaign performance, adjusted strategies, and optimized paid advertising using SEO tools.
Enhanced user experience by defining website and mobile app functionalities.
Monitored digital marketing trends to adapt strategies accordingly.
Calipso Festival, Creative Director, Port Stanley, January 2023 - August 2024
Responsible for creating print and video materials for festivals while ensuring that the marketing campaign aligns with the brand. Managed Social Media.
Responsible for creating print and video materials for festivals while ensuring that the marketing campaign aligns with the brand. Managed Social Media.
Village Creative, Marketing Strategist, London, January 2024 - April 2024
Created marketing strategies that aligned with business goals and managed the execution of marketing campaigns across multiple channels. Conducted comprehensive research to inform both strategy and tactics. Took initiatives to position the brand and enhance its identity. Led digital efforts to enhance online visibility and increase engagement. Built and maintained relationships and delivered persuasive presentations.
Motion Designer. Prevail Media Group, Internship, May 2023-Sep 2023
I visualized and produced graphics, and visual effects to enhance multimedia content such as videos, advertisements, and promotional materials.
Design and Marketing Director, CALIPSO Festival, Port Stanley. 2023
Led the development and execution of a comprehensive marketing campaign across diverse media, producing compelling promotional materials and ensuring optimal effectiveness and achievement.
Graphic Designer, Urban 360 Lab at GIS & Urban Planning Faculty Fanshawe College, London, ON, internship 2021
Produced promotional materials, including brochures, posters, and maps, as well as conducted photoshoots and photo editing.
Graphic Designer, co-op, LEAP Junction at Fanshawe College, London, ON, summer 2021
Produced promotional materials such as brochures, posters, and maps; conducted photoshoots and edited photos.
Graphic Designer / Photographer, Self-employed, London, On,
I specialize in family, event, and product photography and have produced various marketing materials to help promote brands.
Created marketing strategies that aligned with business goals and managed the execution of marketing campaigns across multiple channels. Conducted comprehensive research to inform both strategy and tactics. Took initiatives to position the brand and enhance its identity. Led digital efforts to enhance online visibility and increase engagement. Built and maintained relationships and delivered persuasive presentations.
Motion Designer. Prevail Media Group, Internship, May 2023-Sep 2023
I visualized and produced graphics, and visual effects to enhance multimedia content such as videos, advertisements, and promotional materials.
Design and Marketing Director, CALIPSO Festival, Port Stanley. 2023
Led the development and execution of a comprehensive marketing campaign across diverse media, producing compelling promotional materials and ensuring optimal effectiveness and achievement.
Graphic Designer, Urban 360 Lab at GIS & Urban Planning Faculty Fanshawe College, London, ON, internship 2021
Produced promotional materials, including brochures, posters, and maps, as well as conducted photoshoots and photo editing.
Graphic Designer, co-op, LEAP Junction at Fanshawe College, London, ON, summer 2021
Produced promotional materials such as brochures, posters, and maps; conducted photoshoots and edited photos.
Graphic Designer / Photographer, Self-employed, London, On,
I specialize in family, event, and product photography and have produced various marketing materials to help promote brands.
PROGRAMS
Photoshop
Illustrator
InDesign
After Effects
Premier Pro
Acrobat
PowerPoint
Figma
WordPress
Wix
Google Analytics
Google Ads
Meta
TikTok
Hootsuite
HubSpot
Shopify
Canva
Salesforce
Microsoft Office
Illustrator
InDesign
After Effects
Premier Pro
Acrobat
PowerPoint
Figma
WordPress
Wix
Google Analytics
Google Ads
Meta
TikTok
Hootsuite
HubSpot
Shopify
Canva
Salesforce
Microsoft Office
AWARDS
President's Honour Roll 2024
Deans Honor Roll:
Winter 2020, Fall 2021, Winter 2023, Fall 2023, Winter 2023
Winter 2020, Fall 2021, Winter 2023, Fall 2023, Winter 2023
2nd Place at Fastenal Pitch Competition
People's Choice Award at Ports Stanley Art Show